December 18th, 2008
Website redesign, and new blog
Well, after a lot of work, my portfolio site’s redesign is finally complete. Some history: my graphic design portfolio has been running on www.cstrom.com since early 2005. From 2005 through the first half of 2008, it was running as a pure Flash site.
This had several drawbacks: the first, of course, being SEO. Being a series of old-school Flash files, my site was literally invisible to the search engines. (I keep hearing about Flash being more accessible to search engines nowadays, but I still feel like I never see many Flash sites show up prominently in organic search results.) Another drawback, for me, was that it was cumbersome to update compared to XHTML. And finally, with increasing monitor sizes nowadays, it was becoming increasingly necessary to change my layout to a 1024x768-optimized layout, rather than the 800x600-optimized layout I was currently using.
With these things in mind, I decided a few months back to overhaul my site, giving it a redesign and moving it over to an XHTML format. My plan was to first run the site in a “transition mode:” build a few XHTML pages with my résumé and a few of my most recent work pieces, but still link to my old Flash site to display the majority of my work.
Finally, when some time opened up between contracts, I started building out the “finished product” — the fully redesigned site. I kept the same basic layout as the transitional site, but gutted it all under the hood: the transitional site ran completely on absolutely positioned <div> elements, so I rebuilt it using a more flexible and standardized flow-based layout. I built out a full footer section, using the wonderful footer technique from A List Apart. I filled out the content to display a much larger selection of my portfolio, divided up by category. I added this blog that you’re reading now. And finally, I gave a bit of a facelift to the design, cleaning up the typography and some of the visual elements.
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